Write a concise analysis of how the Kirkland Downtown Association uses LinkedIn and Facebook to promote events, support local businesses, and drive foot traffic to downtown Kirkland. Include at least three actionable tactics drawn from the suggestions (e.g., audience signals, platform-specific promotion, and member collaboration) and illustrate how each tactic aligns with clear goals (awareness, engagement, economic activity). Highlight a simple content cadence and a lightweight metrics plan to evaluate success. End with a practical, shareable takeaway for other downtown associations seeking to replicate KDA’s approach. If useful, propose one or two plug-and-play post templates for LinkedIn and Facebook.